Wednesday, January 20, 2010

U.S. 192 businesses want to create a brand for tourist corridor west of Disneyland


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The proposed fix is fast and easy by design: Transform a 5-mile-long strip of 192 east of Interstate 4 into "Orange Central" by painting the curbs or sidewalks orange. The theme would continue with a new public-transportation option consisting of two orange-colored shuttle buses. A new Web site would promote the area, and businesses would support the initiative with things like orange mints in their lobbies.
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